Pueblo Source

File a DBA (fictitious business name) in Pueblo, CO

A DBA ("doing business as"), also called a fictitious business name or FBN, lets a business operate under a name other than its owner's legal name.

Colorado requires a sole proprietor who does business under a name other than their own to file that name. The filing goes to the Colorado Secretary of State.

How to file with the Colorado Secretary of State

1. Where it goes

The filing goes to the Colorado Secretary of State.

2. How the office takes it

It takes the filing online.

3. What to bring

The office asks for: “The appropriate Statement of Trade Name form for the business type”

4. File it

The office's own page is the place to do it.

File with the Colorado Secretary of State

What it costs and how long it takes

No fee is recorded here for this office. How long it takes is not recorded here either; the Colorado Secretary of State publishes both on its own page.

After you file

Two things usually follow, and the Colorado Secretary of State handles neither: opening a bank account in the business name, and any city business licence. Pueblo's own licensing page is not recorded here — ask the city clerk.

Renewal and changes

The filing lasts 1 year for an individual, non-reporting entity or estate/trust, read from the office's own page on 2026-11-03. Renewing is a new filing.

Questions

Do I need an LLC instead?

A DBA is a name, not a company. It does not separate your business debts from your own; that is what forming a company does.

What if someone already trades under the name?

A filed name is on the public record, so the office's own name search is the place to check before you file.

Source: sos.state.co.us, sos.state.co.us. Checked 2026-10-27.